Sales Supervisor - HORECA (Event Venues)

About the role

The Sales Supervisor - HORECA drives sales growth and builds strong partnerships with event venues such as wedding halls, function spaces, banquet venues, restaurants with event facilities, hotels and party organizers. The role focuses on developing strategic relationships, increasing product presence and ensuring successful sales execution in the event and hospitality segment.

Key responsibilities

• Manage and expand sales within event venues: wedding and banquet halls, function and conference venues, hotels and restaurants hosting events, and party organizers and event management companies.
• Build long-term relationships with venue owners, managers and event planners, identify new venue partners and onboard them.
• Achieve monthly and annual sales targets from the event venue channel, and develop tailored sales strategies, promotions and packages for weddings, parties and corporate functions.
• Conduct regular field visits to ensure visibility, product availability and execution of agreements.
• Collaborate with event planners, wedding organizers and catering teams to secure product usage, support partners with marketing materials, tastings and promotions, and work with internal Trade Marketing on activations and branding.
• Lead and coach corporate sales representatives on account management, negotiation, client handling and sales pitches, and ensure effective route planning and field execution.
• Analyze event trends, seasonal demand and competitor activity, and recommend new opportunities to improve sales conversion.
• Prepare weekly and monthly sales reports, manage agreements, documentation and pricing accurately, and coordinate with Finance, Logistics and Customer Service.

Required profile

• Bachelor's degree in Sales, Marketing, Business or a related field.
• 3+ years of sales experience, preferably in FMCG, hospitality, beverages or event services.
• Strong understanding of event operations, the wedding industry and the hospitality sector.
• Good command of Khmer and English, spoken and written.

Required skills

• Excellent communication, negotiation and relationship-building skills.
• Ability to lead a team and work in a fast-paced, field-focused environment.
• Strong organizational skills, attention to detail and data accuracy.
• Ability to multitask and work under pressure.