Meta Ads Specialist and Social Media & Content Manager

About the role

We are looking for a results‑driven Meta Ads Specialist who will also lead our social media and content efforts. Based at our flagship store and headquarters in Phnom Penh, you will manage high‑budget advertising campaigns while shaping the brand’s organic presence.

Key responsibilities

• Plan, launch and optimise Facebook and Instagram purchase and conversion campaigns.
• Own monthly ad spend ranging from $30,000 to $100,000+ and meet ROAS targets.
• Maintain Meta Pixel and Conversions API (CAPI) configurations to ensure accurate tracking.
• Design and execute retargeting strategies for website visitors, video viewers and customer lists.
• Provide daily monitoring and weekly performance reports covering spend, revenue and blended ROAS.
• Create and schedule content for Reels, UGC, static product shots and promotional offers.
• Run structured creative testing to improve ad performance.
• Coordinate with photographers and visual creators to produce high‑quality assets.
• Manage community engagement and organic social activity across platforms.

Required profile

• Proven experience managing Meta ad budgets of $30k‑$100k+ per month.
• Background in high‑AOV e‑commerce sectors such as jewelry, watches or luxury fashion.
• Hands‑on expertise with Conversions API (CAPI) and attribution setups.
• Ability to work full‑time on‑site in Phnom Penh.

Required skills

• Meta Ads
• Conversions API (CAPI)
• Meta Pixel