Digital Marketing Supervisor

About the role

The Digital Marketing Supervisor will own campaign execution and digital performance, turning the Marketing Manager’s strategy into structured plans, paid‑media execution, optimisation, budget control and reporting. The role is hands‑on and focused on delivering measurable results through integrated digital campaigns, especially on Meta Ads.

Key responsibilities

• Plan and manage integrated campaigns, set budgets and KPIs, and ensure launch readiness.
• Set up, manage and optimise paid digital campaigns on Meta Ads and other approved channels, handling audience targeting and spend control.
• Monitor performance metrics such as reach, engagement, traffic, leads, conversions and ROAS, and recommend improvements.
• Coordinate execution with content, design, multimedia, social media and other cross‑functional teams.
• Maintain accurate campaign, budget and KPI data, prepare weekly and monthly reports and document post‑campaign learnings.

Required profile

• 3–5 years of experience in digital marketing, campaign management or a related role with hands‑on ownership of campaigns.
• Experience in F&B, FMCG, retail, hospitality, agency or multi‑brand environments is a plus.
• Strong problem‑solving mindset, high attention to detail and clear written and verbal communication.

Required skills

• Meta Ads Manager (Facebook & Instagram) and paid‑media optimisation.
• Google Sheets / Excel proficiency.
• Experience with TikTok, LinkedIn and Google Business Profile for paid campaigns.
• Familiarity with campaign/project tracking tools, marketing dashboards and reporting platforms.