Digital Marketing Manager

About the role

The Digital Marketing Manager develops and oversees integrated digital marketing strategies and campaigns aligned with business objectives, manages budgets and leads a small digital marketing team. The role covers strategy, execution, analytics, stakeholder reporting and team leadership.

Key responsibilities

• Develop and oversee integrated digital marketing strategies, roadmaps and action plans, and plan content and campaigns across web, social media, SEO/SEM, email marketing and paid media
• Test new tools, features and platforms to improve the digital presence and keep brand voice consistent across touchpoints
• Manage digital marketing budgets efficiently and control costs across campaigns
• Lead performance marketing campaigns on Meta, Google, LinkedIn, TikTok and other platforms, coordinate content calendars and oversee website management and SEO
• Ensure compliance with digital regulations, including data privacy laws and platform policies
• Monitor performance, analyze user behavior, run tests such as A/B testing and provide reports and dashboards to management
• Present results to senior management, liaise with Design, PR, Product Marketing and Sales teams, and monitor online sentiment and reputation risks
• Supervise and mentor junior team members and promote collaboration, accountability and growth

Required profile

• Strong verbal and written communication skills in Khmer and English (preferred)
• Highly creative with excellent analytical abilities, organized and detail-oriented
• Up to date on the latest digital marketing trends and technologies

Required skills

• In-depth knowledge of social media platforms, best practices and website analytics
• Knowledge of social media marketing and CRM is a bonus
• Experience with complex data environments and analytics platforms such as Google Analytics is a bonus

To apply, send an updated cover letter and CV by email to the employer.