Digital Marketing Specialist

About the role

Khmer Beverages (KHB), a leading producer of alcoholic and non-alcoholic drinks in Cambodia, is hiring an on-site Digital Marketing Specialist in Phnom Penh. The specialist plans, executes and optimises digital marketing campaigns across social media, search and other online channels to promote the company's beverage portfolio.

Key responsibilities

• Manage social media accounts and create and schedule content
• Monitor campaign performance and analyse web and campaign data to improve reach and engagement
• Collaborate with marketing, sales and brand teams to align messaging, support product launches and keep the brand identity consistent
• Stay up to date on digital trends, competitor activity and consumer behaviour to recommend new initiatives

Required profile

• Bachelor's degree in Marketing, Business, Communications or a related field, or equivalent practical experience
• Experience in FMCG or the beverages industry is an advantage, especially in brand-building and consumer marketing
• Ability to work on-site in Phnom Penh, manage multiple projects and meet deadlines in a fast-paced environment

Required skills

• Digital and online marketing, with hands-on social media marketing (content creation, community management, campaign optimisation)
• Web analytics tools such as Google Analytics or similar
• Familiarity with digital advertising platforms such as Meta Ads and Google Ads
• Effective written and verbal communication