Digital Marketing Executive

About the role

The Digital Marketing Executive will lead the planning and execution of digital campaigns that boost brand awareness and drive user acquisition for the My Destiny វាសនាខ្ញុំ mobile application. This full‑time, on‑site position is based in Phnom Penh and works closely with product and design teams to ensure marketing efforts align with business goals.

Key responsibilities

• Design, launch and optimise digital marketing campaigns across paid and organic channels.
• Manage social media platforms, create and coordinate engaging content.
• Improve web and app visibility through SEO and on‑page optimisation.
• Track performance with analytics tools, generate reports and recommend data‑driven improvements.
• Collaborate with product, design and development teams to align messaging and creative assets.
• Stay updated on digital trends and adapt strategies for the Cambodian and regional markets.

Required profile

• Proven experience in digital marketing, preferably for mobile apps or technology products.
• Strong campaign planning, brand positioning and communication abilities.
• Ability to manage multiple projects, meet deadlines and work on‑site in Phnom Penh.
• Bachelor’s degree in Marketing, Communications, Business or a related field is preferred.
• Fluency in English; Khmer proficiency is an advantage.

Required skills

• Facebook Business Manager
• Google Analytics
• Basic SEO principles